Branding is the collective actions of design, packaging, messaging, color pallets, personality, and/or media created by an organization, its products or service to generate an image.
We research, interview, and investigate all elements necessary to create a comprehensive brand strategy by answering the following key questions:
Situational Analysis – Where is the organization NOW?
Objectives – What needs to be achieve?
Strategies – How to achieve the goals?
Tactics – What elements will be developed and executed to achieve goals?
Evaluation – How well did the organization achieve the goals?
- Collateral
- Outdoor:
- Direct Mail
- Packaging
- Radio & Television
- Tradeshows & Events
- Web Development
- On-line Advertising
- Point-of-Purchase
“Congratulations! Colt Strategies did a GREAT JOB delivering the Sun Open House Event. It would not have happened but for the accounts team’s persistence, ability to respond under pressure and a ton of hard work. I wish we could bottle up the energy and determination of the entire team demonstrate presenting Sun’s premier public event”. - Program Marketing Manager; Sun Microsystems

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